Here’s How Step Out Buffalo Can Showcase Your Shop Through Video This Holiday Season

Video is one of the best ways to reach potential customers right now – and it’s a great way to show off your business this holiday season.

That’s why we made sure to include a Reel & TikTok video in our 2022 Holiday Advertising Package. This seasonal package was created with small businesses in mind, specifically for local brands and retailers looking to ramp up exposure during the Holiday Shopping Season in Western New York. Also included in the package are a feature in the Official SOB Holiday Gift Guide along with a Spotlight Post, and a Banner Blast.

Here’s how the Reel/TikTok video works:

A Step Out Buffalo Reel + TikTok Video is a dedicated Instagram Reel post as well as TikTok post where video content is captured on-site by a SOB Team Member. Once the content is captured and edited into a video, the video is shared on our Instagram, Facebook, and TikTok pages to a combined 235,000+ followers.

Here are some examples of videos from previous holiday campaigns:

Spruce on Main

Buffalo Gift Emporium

Johnson Estate Winery

Store 716

Tupelo Honey Spa

Want to learn more about how Step Out Buffalo can promote your business this holiday season?

Check out our full guide to our 2022 Holiday Advertising Package here or contact us to see how we can work together!



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