Step Out Buffalo Instagram Story | Product Guide

| |

A Step Out Buffalo Instagram Story is a series of video clips captured on-site by one of our team members that gets published on our Instagram Stories.

How It Works

Your campaign coordinator will schedule a date and time with you for someone from our team to visit on location. They are scheduled to be there for 45 minutes and will capture content including video of outside your location, speaking with one of your team members, your space, and any items from your establishment that you would like to highlight (Ex: food items, best selling products, atmosphere etc.). After completion we will compile the best 7 to 10 video clips, add text overlays, and then publish to our Facebook and Instagram stories.

Example of Story Slides shared to Step Out Buffalo’s Instagram

This promotion is geared at creating buzz on social media, so be sure to stay active on your page the next few days after your story. Generally you can expect between between 1,500-5,000+ views from the Instagram story slides. We encourage readers to follow your page and include your handles everywhere so these promotions will also yield new followers to your page who want to stay up to date with you.

Pro-tip: Here’s how to get the most out of a Step Out Buffalo Social Media Story!


Fulfillment

Our team member who is capturing video is scheduled to be on site for 45 minutes, so be sure to have any items you’d like included in the story prepared before they arrive. The video clips captured are meant to be short and sweet – don’t worry, long form interviews will not be something you need to prepare for.

Generally, we will ask the owner or team member from your business to answer one question about what makes your products or offerings different and unique. If you are not able to have someone on-site you are also welcome to email us before our visit with bullet points and any instructions (Ex: When we visit for an event or staycation experience).

If you have any questions at all please contact your campaign coordinator and check out more examples here.

Examples





Contact Us

Step Out Buffalo offers advertising options for local businesses throughout WNY. If you’re looking for a creative and effective way to reach your target audience, let’s chat. Contact us for more information on our advertising packages.

Subscribe to Our Blog

Stay up to date with the latest marketing and business tips in Buffalo & WNY from the Step Out Buffalo team and beyond.

Step Out Buffalo Business Newsletter

More Posts You'll Love

Step Out Buffalo Event Packages | Product Guide

Step Out Buffalo Event Packages | Product Guide

At Step Out Buffalo our mission is to help people love where they live by showcasing local businesses across Buffalo and Western New York. One of the ways we do this is through our Event Packages. Step Out Buffalo Event Packages are designed in tiers to...

Step Out Buffalo Partner Packages | Product Guide

Step Out Buffalo Partner Packages | Product Guide

Photo courtesy of Step Out Buffalo client University at Buffalo At Step Out Buffalo our mission is to help people love where they live by showcasing local businesses across Buffalo and Western New York. One of the ways we do this is through our Partner Packages....

Step Out Buffalo Shop Local Packages | Product Guide

Step Out Buffalo Shop Local Packages | Product Guide

At Step Out Buffalo our mission is to help people love where they live by showcasing local businesses across Buffalo and Western New York. One of the ways we do this is through our Shop Local Packages. Step Out Buffalo Shop Local Packages are discounted...

Step Out Buffalo Shop Local Packages | Product Guide

Step Out Buffalo Shop Local Packages | Product Guide

At Step Out Buffalo our mission is to help people love where they live by showcasing local businesses across Buffalo and Western New York. One of the ways we do this is through our Shop Local Packages. Step Out Buffalo Shop Local Packages are discounted...

How to Create A Word-Of-Mouth Marketing Campaign That Works

How to Create A Word-Of-Mouth Marketing Campaign That Works

Word-Of-Mouth Marketing: What It Is & Why Does It Matter Word-of-mouth marketing is one of the most powerful forms of marketing there is. Word-of-mouth marketing is a type of advertising that relies on people talking about a product or service to their friends,...

Advertising 101: The Basics Of Creating Effective Campaigns

Advertising 101: The Basics Of Creating Effective Campaigns

Have you ever sat down to build out an advertising campaign and felt overwhelmed before even getting started? If you’re in need of an Advertising 101 rundown or a refresher on the best ways to create a successful campaign in this day and age and the most important...

Influencer-Style Advertising: The Key to Growing Your Business

Influencer-Style Advertising: The Key to Growing Your Business

Featured image c/o BuffaloveBirds, a local WNY influencer duo When it comes to getting more customers, advertising can be a gamechanger for your business. But if you don’t want to waste money on ineffective efforts, you need to be strategic. Traditional media, like...

Leveraging Step Out Buffalo