Step Out Buffalo Business Blog
Advertising and Marketing Strategies
Welcome to the SOB Business blog! Discover resources to take your regional advertising strategy to the next level.
Influencer-Style Advertising: The Key to Growing Your Business
Influencer-style advertising is an increasingly popular, cost-effective, and successful way to creatively promote your business to whole new audiences. Here’s how it works:
8 Instagram Trends & Features You Need To Be Using In 2023
From ecommerce to microblogging, there are the Instagram trends and features that will help your business grow organically this year.
2023 Business Owner Requirement: Physical & Digital Posters
This year New York State employers are required to create digital versions of all required postings and notify staff. Here’s what you need to know.
2022 Step Out Buffalo Year In Review
2022 was a huge year of growth at Step Out Buffalo. From hosting record-breaking events to launching new verticals to expanding our team, here are the things we’re most proud of from the past year.
The 2023 Essential Year-End Checklist Every Business Owner Needs
Use this essential list to make sure your business closes out the year without any issues and is ready for 2023.
The Americans with Disabilities Act: Everything You Need To Know About Employers’ Obligation for Accommodation
Under the Americans with Disabilities Act, nearly all employers have some obligation to “accommodate” or modify otherwise usual aspects of performing in a role, to remove barriers to employment for individuals with disabilities. Here’s what you need to know.
Navigating Employee Leave: What To Do & Best Practices
Employee leave usage continues to rise – here’s how to handle it without getting into legal trouble.
Looking To Get New Residents To Your Apartment Complex? Here’s How Step Out Buffalo Can Help
No matter what part of the real estate industry you’re in, Step Out Buffalo can help promote your business and bring you new customers.
4 Quick Tips For Reducing Stress In Five Minutes Or Less
9 in 10 employees say that workplace stress impacts their mental health. Next time you’re feeling stressed, give these 4 easy exercises a try.
6 Business Tips from Delaney Wintermeyer & Brittany Provo of Queen City Canine
Queen City Canine is a local dog-daycare facility that’s been nationally recognized for going above and beyond for their canine customers. Here’s their story.
5 Important Rules Business Owners Need To Know About Paying Tipped Wages
Is your business paying employees tips or tipped wages? You need to know about these 5 little known – but significant – rules.
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Case Studies
Case Study: How The Sheraton Hotel In Niagara Falls Increased Bookings For Residents & Out Of Towners With One Simple Marketing Move
The Sheraton in Niagara Falls increased their hotel bookings and grew their social media when they teamed up with Step Out Buffalo. Here’s how.
Meet 5 WNY Businesses That Reached 200,000+ People With Step Out Buffalo’s Shop Local Package
Step Out Buffalo helps WNY businesses across all industries increase their sales, traffic, and followers. Meet five who have had success with our Shop Local Package.
Case Study: How Waterman’s Greenhouse Reached A New Demographic & Increased Their Foot Traffic
Waterman’s Greenhouse reached a new demographic and increased their foot traffic when they teamed up with Step Out Buffalo. Here’s how.
SOB Product Guides
Step Out Buffalo Dedicated Facebook + Instagram Post | Product Guide
Step Out Buffalo Dedicated Facebook + Instagram Posts are a great way to reach new audiences, grow your followings, and promote your business.
Step Out Buffalo Spotlight Article | Product Guide
Step Out Buffalo Spotlight Articles are a great way to reach new audiences, tell your brand story, and promote your business. Here’s how they work:
Step Out Buffalo Digital Ads | Product Guide
Step Out Buffalo Banner Ads are a great way to attract new customers, reach new audiences, and promote your business. Here’s how they work:
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