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15 Tips From WNY Power Couples Who Went Into Business Together

Updated February 2023

Meet James Ernst and Sarah Sendlbeck of Big Mood, Alix Gilman & Scott Robinson of Shirt Factory Medina, and Edreys & Alexa Wajed of Eat Off Art. Each of these people run businesses with completely unique stories but one common thread – being run by a dynamic, married duo.

Without further ado, here are some helpful business tips from three WNY power couples!

Alix Gilman & Scott Robinson of Shirt Factory Medina

Photo courtesy of Alix Gilman & Scott Robinson

Their tips:

  1. Marketing Motto: Diversify and Be Authentic
  2. Photography Matters
  3. Delegate, Delegate, Delegate
  4. Give it Time
  5. Have FUN

Edreys & Alexa Wajed of Eat Off Art

Photo of Alexa & Edreys Wajed by Rhea Anna Photos + Motion

Their tips:

  1. Remain nimble
  2. Be transparent about the struggles
  3. Bet on yourself
  4. Whatever decision you make, it’s gonna be the right one
  5. Just keep going


James Ernst and Sarah Sendlbeck of Big Mood

Photo courtesy of James Ernst and Sarah Sendlbeck

Their tips:

  1. Bootstrap your business
  2. Perfection is impossible
  3. Curation is key
  4. Fanfare is fantastic
  5. Innovate for interest

Note: Big Mood closed after publishing. You can still read their story below.

Check out all of our business tips, from Pete Cimino at Lloyd to Rachel Stepien Of The Plant Shack and more here!

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